Today on Make My Logo Bigger, we’re joined by MJ Leslie, founder of Chapter 3 Ltd., a consulting firm that helps start-ups and small businesses navigate critical moments of growth. In this conversation, MJ helps us dig into what it really takes to scale a business, spot opportunity in complexity, and guide companies through their most pivotal chapters. Enjoy!
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Today on Make My Logo Bigger, we sit down with Waye Mason, a self-described “part-time troublemaker” with decades of experience in business, government, arts and culture, and community leadership.
From breaking down how municipal and provincial governments actually function to exploring strategy, representation, and the realities behind decision-making, this episode offers an insightful and approachable look at the systems shaping our communities. Thoughtful, candid, and full of sharp perspective, Waye brings clarity to complex ideas in a way only he can. We hope you enjoy!
In this episode of Make My Logo Bigger, we sit down with Tanya DiPenta, Vice President of Marketing and Chief Client Officer, Atlantic at NATIONAL Public Relations, for a conversation that goes far beyond logos and into what truly builds strong, lasting brands.
With more than 20 years of experience across agency and client-side roles, Tanya shares her perspective on strategic communications, reputation management, and what it really takes to connect with audiences in meaningful ways. From leading integrated campaigns for organizations like the University of New Brunswick, Atlantic Credit Unions, Eastlink, NSLC, and Discover Saint John, to her time at Vancity, Tanya brings a well-rounded, real-world approach to marketing that balances insight with execution.
We also touch on leadership, navigating complex stakeholder landscapes, and how purpose-driven work—like her role on the Board of Directors for Brain Injury Canada—shapes the way she shows up professionally.
If you’re thinking about growth, brand, and impact, this is an episode you won’t want to miss.
On this week’s episode of Make My Logo Bigger, we welcome Paul MacKinnon, a leader who helps cities thrive. Paul has spent nearly 30 years shaping vibrant downtowns, including the past 20 as CEO of the Downtown Halifax Business Commission, where he supports more than 1,700 businesses through advocacy, beautification, marketing, and community engagement.
Beyond Halifax, Paul serves on boards including the International Downtown Association, Downtowns Atlantic Canada, and the Royal Nova Scotia Tattoo, and is a co-founder of the Art of City Building conference and Halifax International Fleet Week. A Dalhousie graduate with a BComm and MBA, he’s also completed executive leadership programs at Wharton.
Sit back as we talk city-building, leadership, and the long view - it's an episode you won't want to miss.
Learn more about Paul MacKinnon:
Today on Make My Logo Bigger, we’re exploring the intersection of branding, design, and social impact with Navdeep Parmanand, a social entrepreneur and founder of Celebrate Your Curves. Navdeep is reshaping what inclusive fashion looks like through a made-to-measure brand grounded in body positivity, adaptive design, and sustainability.
Originally from Punjab, India and now based in Canada, she challenges outdated beauty standards and builds purpose-driven connections through collaborations, elevating people with disabilities, older adults, and underrepresented communities.
Navdeep exemplifies how meaningful marketing begins with meaningful impact, and why the future of fashion belongs to those designing with intention. We hope you enjoy!